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Le Rose Bleu

BRANDING

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The client

Le Rose Blue represents a French premium rose wine generating awareness of the ocean’s conservation.

keywords

Wine / Branding / Product Design / Label / Ocean

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the objective

Communicate the essence of a high quality Rose Wine with social brand values.

the solution

The importance of the ocean's preservation conforms an important part of Le Rose Bleu brand values, therefore, the ocean itself is considered its main inspiration source for the brand’s visual language. In the resulting brand applications, we can discover elements reflecting the brand's social responsibility essence such as the bubble shaped label and sea-foam motif details.
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the ocean itself is considered its main inspiration source for the brand’s visual language.

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